Ag Dealer Behavioral Sales Workshop©
(½ Day)

Most sales people have the skills, knowledge and talent to sell effectively. They even know what they are supposed to do. The problem is that they do not do these things consistently enough to make them sales superstars. What they often lack is a process for developing the right successful selling habits.

This is a workshop based on the book, "P.A.S.S. C.A.L.F. - 8 Behaviors of Sales Success in an Agricultural Dealership".

It teaches in a workshop setting what the book is all about - developing and implementing successful selling behaviors that rocket sales people in dealerships to a whole new level of selling.

This workshop is an important part of the "Successful Dealer Behaviors Program©" but can be obtained as a stand-alone program subject to some restrictions.

Sales Managers and sales people attend the workshop together. They learn about the 8 behaviors of sales success in greater depth and how to apply them in their everyday situations. They learn how to develop and implement their own successful behaviors.

This is not a theoretical sales training program. Neither is it a comprehensive selling skills workshop. Selling skills are dealt with only peripherally. The concentration here is to create durable successful habits that will make selling easier, more fun and more profitable for the salesperson. Once they practice these behaviors, they drive their competitors crazy.

The 8 Behaviors of Sales Success in a Dealership

Planning - The Sales Academy simple, practical method of planning ahead and staying on top of the plan.

Appointments - How to make appointments that customers keep and how to get at least one selling appointment each day.

Solving Problems - How to add value to all sales presentations and become your customer's consultant.

Six prospects - The acclaimed Sales Academy method for trading used equipment more effectively and profitably.

Cold Calls - How to turn cold calls into hot prospects.

Asking Questions - How 'ask why' questions can raise the level of every sales person immediately.

Learning about Competition - How to really know the competition and how to beat them.

First Time Trade - How to swing the sales odds in your favor by asking for the order early as a matter of habit.

All Participants Receive:

• Comprehensive Workbook
• Sales Academy Pre-Workshop Questionnaire
• Book - P.A.S.S. C.A.L.F. - 8 Behaviors of Sales Success in an Agricultural Dealership
• Follow-through Instructions
• 4 - 5 Hours of Hands-On Instruction